Sixth Annual Conference: "Advertising - let’s put it into context"

Advertising does not act independently of the external environment, at this conference "Advertising - let's put it into context" the aim was specifically to understand the greater influences on advertising and the debates that surround it. The conference focused particularly on the factors that affect children's health and food choices in order to promote a healthy debate on the issue and, in particular, to understand the extent that food advertising is one of the influential factors on food choice and diet. Speakers were invited from all sides of the debate, presenting the importance of diet, exercise, children's understanding of their surroundings and promotional activities.

Speakers

Chris Powell, BMP DDB; Dr Susan Jebb, Medical Research Council, Human Nutrition Research; Professor Ken Fox, Exercise & Health Sciences, University of Bristol; Professor Adrian Furnham, Psychology Department, University College London; Dr Brian Young, Economic Psychologist, University of Exeter; Grant Meekings, Head of Labelling & Standards, Food Standards Agency; Gordon Storey, Head of External Affairs, Mars; Charlie Powell, Food Labelling and Marketing Project Officer, Sustain; Aileen Thompson, European Director of Corporate Communications, Kellogg's; Kath Dalmeny, Campaigns & Research Officer, Food Commission.

Titles and companies represented were correct at the time of the conferences.

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